by Jonathan Kaufman
(Editor & Publisher)
For the past few years, newspaper publishers have prowled their buildings, asking why, and getting some amazing answers. Institutional knowledge is wonderful, but institutional resistance is intolerable. We must invoke a brilliant strategy to conquer this new world. Burn the boats. There is no turning back. Managing with that mindset will make a huge difference in our decision making. There is hope for our great institution we call the newspaper. Understanding the metrics and managing the human capital is a given. Every once in a while, we need to look up and see what’s dead ahead.